Archive | March, 2015

Mercedes-Benz F 015 Spellbinds San Francisco

It occurs to us just now that the Mercedes-Benz F 015 had a remarkable opportunity for naming nirvana. So many radio stations have discovered the power of spoken alpha-numeric names. Whether it’s a DJ enunciating WXJC or 93.7 The Thrill, there’s a psychological hook to something that brief and specific. The Mercedes-Benz F 015 Luxury […]

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